EssilorLuxottica revenue rises 7.3% in H1, says AI glasses ’speeding up’

Investing.com -- EssilorLuxottica posted a 7.3% year-on-year increase in revenue for the first half of 2025 at constant exchange rates, driven by strong growth in its Direct to Consumer segment and surging sales of its AI-enabled smart glasses.

Group revenue reached €14.02 billion in H1, with adjusted operating profit steady at 18.3% of sales despite pressure from new U.S. import duties. Operating profit for the period came in at €2.53 billion.

North America and EMEA led regional performance, while Asia-Pacific and Latin America also contributed to growth.

A standout performer was the company’s line of AI eyewear. Sales of the Ray-Ban Meta (NASDAQ:META) smart glasses increased by more than 200% year-over-year in H1. 

EssilorLuxottica also launched Oakley Meta Performance glasses, with a special 50th anniversary edition of Oakley’s HSTN collection planned for release later this summer.

“We are leading the transformation of glasses as the next computing platform,” said Chairman and CEO Francesco Milleri and Deputy CEO Paul du Saillant in a joint statement. “The success of Ray-Ban Meta, the launch of Oakley Meta, and the positive response to Nuance Audio are major milestones for us in this new frontier.”

The company added that Nuance Audio has already been rolled out to 10,000 locations across North America and Europe.

The EMEA region was the strongest in H1, with revenue increasing 9.5% at constant exchange rates. Direct-to-consumer sales climbed 10.2%, boosted by in-store and e-commerce demand.

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